PUMA kicks off 2017 with the launch of the IGNITE Limitless, the perfect crossover between fashion and performance. With a sleek modern upper design combined with a base that features performance-based technology, the IGNITE Limitless is breaching into the crossover territory that PUMA began entering this past year with the launch of the IGNITE evoKNIT. There are two styles of the IGNITE Limitless: the Reptile with leather hints, as well as the Core with a predominantly neoprene upper.

The upper on the IGNITE Limitless Reptile consists of four main components: the luxury reptile-embossed leather, a branded forefoot strap, a clam-shell construction of stretchy Ariaprene, and the mid-foot cage made of Kurim. The reptile-embossed leather covers the entire toe-box, as well as along the rear heel clip, that allows the shoes to have a stylish streetwear-vibe.

The IGNITE Limitless provides premium cushioning with the full-length IGNITE foam embedded in the moulded EVA midsole. Not only does this provide the comfort that is vital in today’s footwear, it still provides enough responsiveness as well as remaining lightweight. The IGNITE Limitless is finished with a gum-coloured crystal rubber outsole pods which provides full traction, as well as great aesthetics.

The PUMA IGNITE Limitless Reptile is available now at PUMA Lab powered by Foot Locker locations, PUMA.ca, FootLocker.ca, as well as select retailers, in three colourways: Burnt Olive, Whisper White, and PUMA Black.

Thank you again to the good folks over at PUMA. Be sure to go pick up your pair now!

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