In an unexpected but welcome manner, New Balance has dubbed March 15th “Grey Day”. A fan favorite to most, the smooth and subtle color scheme has seen its importance to the brand grow through the years. As a balanced and fuid colourway that marries perfectly with materials in the suede, mesh, and leather realms, New Balance’s hommage to their most quintessential has served  to remind the sneaker industry that they do cozy and luxurious with the best of them.

The Boston-based sneaker brand is releasing a special “Legacy of Grey” pack which features two colourways of the NB574 that take inspiration from two of the most legendary grey styles, the original 990 and the 1300JP.

The 574 Grey, the original and iconic lifestyle New Balance shoe, have been revamped and are launching in a big way throughout Canada. Look for your pair as of March 15 at NB sotckists like Off The Hook in Montreal.